SMCH9: Warby Parker at SXSW – An Interview with Jen Rubio, Head of Social Media

Warby Parker has clearly disrupted the eyewear industry. By offering original, vintage-inspired prescription frames at $95 a piece, which also includes sending a pair of frames to a person in need, they have become a key stakeholder of the homegrown, affordable fashion movement. This emerging brand has put customer service at the forefront of their [...]

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Chris Heuer Interviews GroupMe Founders, Steve Martocci and Jared Hecht at SMCH9

Chris Heuer Interviews GroupMe Founders, Steve Martocci and Jared Hecht at SMCH9 to discuss their expansion since last SxSW and their goals by attending SxSW.

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Chris Heuer Interviews Natanya Anderson, Director of Social Media for Whole Foods Market

Chris Heuer Interviews Natanya Anderson, Director of Social Media for Whole Foods Market

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#SMCH9 Storify Recap from Austin (Monday, March 12th)

#SMCH9 Storify Recap from Austin on Monday, March 12th

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SXSW Podcast Interview: John Oates, Social Media Director for the Dr. Oz Show

In today’s featured SXSW interview, I chatted with John Oates who is the Social Media Director for the Dr. Oz Show about his entrance and growth in the social space. His journey begins inside the NBA as a  Professional Basketball Player which then transitioned into working in his father’s marketing agency. He caught his big [...]

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Love in the Time of Social Media #smch9

“The Algorithm Method: Love in the Social Age,” a Monday evening panel during SXSW Interactive 2012, examined the perks and pitfalls of online attraction, love, and breakups. In a discussion that touched on tactless Facebook status updates and hyperbolic online dating profiles, panelists responded to the question, “Are these technologies a blessing or a burden?” [...]

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#LongTailPicks No. 1 – In the Shadows of #Kony2012: Curation, Trends and Instagram for Android

The other day I introduced my Editorial Strategy, focusing the “not-so-much-talked-about-but-worth-an-extra-push”. Now, a first posting. Ideas and Events sparking conversation and getting the Austin Hive buzzing could be bidirectional. One way is of course “what happens in Austin far from stays there” – going outward bound. But it could also be the other way around, [...]

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Go Ahead, Walk Out On Your SXSW Panel

There are some really great panels at South by Southwest that give you incredible insights that will help you run your business better, be a better person or even save the world. There are inspiring talks and ones that are just plain entertaining. And then there are ones that are basically an hour long infomercial. [...]

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SXSW Podcast Interview: Ryan Holmes, CEO Hootsuite

One of the best things about an event like SXSW is getting to meet new folks. The energy and excitement that happens here forges fast friendships which are then expanded upon by connecting online. As a member of the SMC Editorial Team, I have the opportunity to interview some cool folks doing fun things in [...]

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#SMCH9 Storify Recap from Austin (Sunday, March 11th)

#SMCH9 Storify Recap from Austin

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