Tag Archives | austin

SMCH6: Kill the Save Button presented by Jordan Kasper

If you think you’ve read the name of this panel wrong, think again. Yes, there is someone out there who believes the save button needs to be destroyed–and it’s not Darth Vader. Jordan Kasper from Mobile Campaign talks about the end of the save button. Jordan has been a web developer for 15 years and [...]

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SMCH6: Kristie Wells Interviews Tom Baum Founder of Homeless Coach

President of Social Media Club, Kristie Wells, interviews founder of homelesscoach.org Tom Baum about his dedication to help the homeless. Homeless Coach provides a way for the homeless to get involved with social networking and build communities for themselves. Tom began working with the homeless while installing video cameras on the vans for Mobile Loaves and [...]

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SMCH6: How Social Media Managers can Harness Free Resources

Social media managers face many challenges when first starting out. Jake Wengroff from Frost & Sullivan helps ease the stress of finding credible online sources for new social media managers. Jake discusses  with Jen Reeves from the Missouri School of Journalism about the numerous free websites that can analyze your social media footprint online. These [...]

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SMCH6: Keeping Co-Workers in Line, Online.

Julie Yamamoto from CMD and Kelly Feller from Intel discuss setting rules and guidelines for social media in the workplace. Three years ago, Kelly and her team created social media guidelines for employees at Intel. Many employers have used these rules as templates for their own companies and businesses. Kelly explains that when companies set [...]

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SMCH6: Chris Heuer Interviews Lucretia Pruitt

Chris Heuer interviews founder of the Social Joint, Lucretia Pruitt, about how easily people can say they’re a part of a brand and do some major damage. Lucretia tells a story about a mommy blogger posing as an employee for Toyota and claimed the company wanted her to violate a few FTC regulations. The story [...]

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SMCH6: Social Business with IBM

Scott Laningham interviews fellow co-workers from IBM Sandy Carter, Kathy Mandelstein, and Todd Watson about the impact social media culture is having on business. The three discuss how culture is becoming more important than the tools themselves. Sandy explains that in the beginning, businesses would do “fly-by-social media,” which is to make a Facebook page [...]

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SMCH6: Interview with Flipboard CEO, Mike McCue

Chris Heuer interviews Mike McCue, CEO of Flipboard about his successes and how he came up with the Flipboard concept. Flipboard is an iPad application that organizes your personal social media sites in a magazine fashion. Mike explains he came up with the concept purely on his admiration for the classic magazine layout. People can [...]

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SMCH6: Our Revolution

Creative consultant Topher Ziobro and social media strategists Ja-Náe Duane and Stuart Tracte share their road trip experience from New York to Austin. The three talk about recaching out to sponsors through social media by outlets like Twitter and Ping and the success they had by doing so. They called this project Our Revolution and [...]

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SMCH6: Government Labs

Social media isn’t only influencing online companies, organizations and marketing firms. The government is jumping on the wagon and breaking the boundaries to connect with the people. Chris Heuer talks to William Eggers, Global Director of Deloitte Research Public Sector, and Carmen Medina, Specialist Leader of Deloitte about how the government is making a solid [...]

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SMCH6: A Discussion Around Social Media in Education

Chris Heuer Interviews Tony Mataya, Juan Garcia and Michael Staton to discuss social media in higher education.

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